A fishing village on the south-western shore of the island of Pag, half-way between the island’s hubs, Novalja and Pag. Šimuni is an ideal spot for a family vacation, long strolls and swimming and sunbathing on the nearby beaches.
The tradition of lace-making by needle-point has been nurtured in the town of Pag for centuries. Among the products of this special technique, Pag lace is the most valued and was thus registered in the UNESCO world heritage list in 2009.