Out of the eight national parks in Croatia, this one receives the most visitors and is one of the most distinguished. In 1979 it was among the first in the world to be registered in the World Heritage List (UNESCO).

Lun is the northernmost town on Pag and a natural olive reserve. There are about 80,000 olive trees along with 1,500 of the Oblica variety growing over 23 hectares of land. The trees grow entwined in stone, creating intriguing forms and surreal contours.